Business to consumer model | B2C procedure
Business to consumer model
The model clearly concentrates on individual buyers and is thus known as the Business to consumer Model (B2C) . This model enables consumers to browse, select and merchandise online from a wider variety of sellers and at better prices. The Business to Consumer modele-busines interaction is most appropriate for the following type of transactions.
Business to Consumer Model
1 Easily transformable goods, that is, products that are easily transformable into digital format, such as videos, software packages music books etc.
2 Highly – rated branded item or items with return security.
3 Items sold in packets that are not possible to open in physical stores.
4 Items that follow standard specifications.
The Business to Consumer model procedure for comprise the following steps
1 The customer identifies his/her need.
2 Then , the customer looks for the product or services that suit his/her needs.
3 The consumer selects a vendor and negotiates a price.
4 The consumer than receives the product and services.
5 The customer makes the payment for the received product.
6 The customer gets the services and warranty claims that are associated with the products.